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Adversity. What’s in it for me?
Adversity. What’s in it for me? - ‘ suffering, we can learn to appreciate who we are and what we’re made of.” Dean Homicki
WHY IT MATTERS MATTERS MOST
Self-regulation only serves the end-user if the professionals designing and conducting the work care about the same things having a conscious understanding of why it matters. The training of Engineers and Workers matters. But, the understanding and awareness of why it matters, matters more.
OFFERING ice to Eskimos
Okay, so this may touch a nerve or too? Without sales, your business dies, and in business to business transactions, it's essential that you have an open mind for people who approach you to do the same. So how can we avoid selling ice to eskimos and focus on enabling them do more with ice?